ATEC Inbound China Market Host Workshop

Prepare for the growing opportunities in the China inbound market with ATEC’s China Host Workshop, supported by the National Foundation for Australia-China Relations. 

Designed to equip tourism businesses with the latest market insights, this workshop will help you tap into this expanding sector. Led by experts Jessica Xue and Garry Burns from The Gaibo Agency. As part of your registration, you will also be automatically enrolled in ATEC’s China Host training program, an online self-directive training program featuring 3 modules (Market & Culture Ready, Product & Service Ready and Trade Ready) which is designed to enhance your knowledge and skills in serving Chinese travellers. They will cover key topics such as understanding Chinese traveller preferences, navigating the evolving digital landscape, and leveraging trade distribution partnerships to access this high-yield market. 

Whether you're a seasoned operator or new to the China inbound market, these workshops offer valuable resources and networking opportunities to help you thrive in 2025.

Register here