Visitor Economy to power Territory’s future
The new Northern Territory Visitor Economy Strategy 2032 is currently being developed that will set the direction for how we grow, invest, and work together in the Territory.
The Strategy will aim to build on our strengths and continue to grow our visitor economy,
while supporting and sustaining local businesses and industry and focuses on three priorities:
• Celebrating our character through showcasing the depth of our nature, culture, and creativity to deliver real and distinctive events and experiences
• Maximising our location by leveraging our position as Australia’s northern gateway to Asia to grow international markets, boost connectivity, and strengthen our position in global tourism networks
• Driving sustainable growth by balancing increased visitation with preserving our natural and cultural heritage, ensuring benefits flow to future generations.
As part of the development a discussion paper is out for feedback.
For more information go to our Northern Territory Visitor Economy Strategy 2032 page