Destination NT
The Department of Tourism and Hospitality is excited to announce the inaugural Destination NT, a dynamic new initiative that brings together key events to celebrate, grow and strengthen the NT's visitor economy.
Destination NT will be held from 4-8 November 2025 and include a conference element, forums, sector specific conversations and workshops, stakeholder networking, and finish with a celebration of industry excellence at the 2025 Brolga Northern Territory Tourism Awards.
The theme for 2025 is – Connect, Collaborate, Celebrate.
Connect: Strengthen connections between industry, community and government.
Collaborate: Build learning, capacity, partnerships and a unified vision for the NT visitor economy.
Celebrate: Recognise excellence across the NT visitor economy.
Destination NT will extend the conversation to the community with a session to highlight the role of tourism and events in role in economic development, building community pride and enhancing the NT’s unique lifestyle.
There will be new sessions to explore how to unlock the opportunities presented by different sectors including military tourism, major events, cruise, domestic education, vibrant food and drink and business events.
Developed in response to industry feedback, Destination NT provides a refreshed approach to engagement and development, creating space for shared learning, stronger networks and greater collective impact.
Program of events
Tuesday 4 November
Open session: The value of tourism
Public-facing session to highlight the role of tourism and events economic development, building community pride and enhancing the NT's unique lifestyle.
Wednesday 5 November
Sector Day
A day of short sessions exploring ways to unlock the opportunities presented by different sectors including military heritage, cruise, domestic education and food and drink. This day is designed to connect businesses with ideas, partners and pathways for growth in new sectors.
Thursday 6 November
Aboriginal Tourism Forum
Celebrating the NT Aboriginal tourism sector, the forum focuses on opportunities to share knowledge and experiences and establish and strengthen relationships between Aboriginal entrepreneurs and key stakeholders.
International market update
Understand the latest insights on global trends and updates, key source markets and strategic opportunities for the NT's international visitor growth.
Friday 7 November
Destination NT Conference
A full-day conference designed to inform, inspire and connect tourism and hospitality businesses through keynote speakers, breakout sessions and workshops and practical insights.
Sponsor’s networking reception
An exclusive evening offering meaningful networking opportunities between Northern Territory tourism leaders, industry partners, and event sponsors.
Saturday 8 November
Brolga Northern Territory Tourism Awards gala
The Brolga Awards honour and celebrate excellence and achievement across the visitor economy in the Northern Territory. The gala event brings together tourism operators, partners and dignitaries to celebrate the people and businesses delivering outstanding visitor experiences.