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Industry Performance Analyser for Tourism in the Northern Territory

Do you want to benchmark the performance of your business compared to the performance of your sector as a whole, and across the tourism industry generally?  If so, you should register with IPAT, an online Industry Performance Analyser Tool.

IPAT allows tourism operators to enter their visitation data online and produce reports for their individual business, industry and overall market. The system can help operators to monitor their business performance and industry by providing key indicators of trends.

By participating in IPAT, you will have access to:
  • Consistent and timely data about tourism at a regional and local   level;
  • Real-time' tracking of industry performance during critical   periods; and,
  • Business benchmarking reports.

Any business information provided will remain confidential, under strict terms and conditions controlling use of data. For more details on frequently asked questions please read the IPAT Guide (PDF, 283Kb).

REGISTER NOW if you are a Northern Territory tourism related business. Become a member today and gain FREE access to IPAT.

Login IPAT     Register for IPAT


Do you want to know how to enter your data, create a report or have some questions about certain features? To answer these questions and more please use the IPAT-NT User Manual for Tourism Operaters
(last updated April 2008, PDF).

Operator Specific Information

Key data is recorded each month specific to each business type. Details and a description of each question are provided, information is broken down into different operator categories:
  • Accommodation including Hotels, Motels, Serviced Apartments,   Wayside Inns-Roadhouse, Bed and Breakfast and Commercial   Accommodation
  • Caravan Parks
  • Backpacker Hostels
  • Rented Houses / Unit / Flats
  • Tour Operators
  • Attractions
  • Regional Tourist Associations / Visitor Information Centres
  • Conferences / Meetings

Contact us

If you require further assistance, please email the IPAT Project Manager at ipat.nt@nt.gov.au



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