Corporate Structure
East Arnhem Land Tourism Development Plan 2008-2010
East Arnhem Land is a unique region that provides opportunities for special interest visitors to experience traditional Yolŋu culture and art, world-class blue water fishing and a pristine natural environment.
The East Arnhem Land Tourism Development Plan was prepared to bring together a range of stakeholders to establish a framework for tourism development within East Arnhem Land and to provide direction to these stakeholders to maximise opportunities for the next three to five years from 2008 to 2010/2012.
The plan identifies the following seven key strategies for tourism development in East Arnhem Land:
- Improve the provision of visitor services and infrastructure for tourists in the region.
- Adopt a collaborative approach to tourism development and marketing of East Arnhem Land.
- Support the development of East Arnhem Land tourism businesses through a coordinated approach to capacity building, planning and relevant and practical training.
- Develop and establish Nhulunbuy as the visitor gateway to East Arnhem Land and to Yolŋu culture, and as the service centre for tourism operators.
- Assist development of culturally and environmentally appropriate product and regulate and manage cultural and environmental impacts of tourism activities.
- Capitalise on existing tourism markets, and attract and develop new markets where access and accommodation is not an issue.
- Position and promote East Arnhem Land as a unique area to experience Aboriginal art and culture, world-class fishing and a pristine natural environment.
The document was prepared by a team of consultants in consultation with tourism operators and stakeholders in the region, including representatives of the region’s Indigenous bodies, the Northern Land Council, regional tourism organisations and associations and a number of government departments.
