What is accreditation and why is it so important?
Tourism accreditation in the Northern Territory has been driven by industry to ensure the ongoing sustainability and best practices of local tourism operators and identifies a minimum standard in business operation and customer service.
Accreditation provides consumers and the industry with an assurance that a tourism operator is committed to quality business practices and professionalism. The accreditation tick advises consumers that your business is committed to high quality systems, procedures and standards.
Accreditation promotes a national minimum standard of operations to be met by tourism operators and businesses.
It gives consumers the opportunity to make an informed and confident choice about the legitimacy and quality of a tourism product.
Australian Tourism Accreditation Program - www.atap.net.au
Ecotourism Certification Program and Respect our Culture (ROC) - www.ecotourism.org.au
Caravan Industry Australia National Accreditation program - www.crva.com.au
T-QUAL Accreditation is the Australian Government's quality framework for the tourism industry. It assesses and supports quality assurance schemes and endorses their members with its national symbol of quality, the T-QUAL Tick. It was introduced to:
- Elevate and standardise quality to ensure the sustainability of Australia's tourism industry
- Provide a national symbol that improves the visibility of Australia's quality tourism experiences, and
- To offer consumers and buyers a means of making more informed choices about products and services when travel planning.
About the Australian Tourism Accreditation Program
The Australian Tourism Accreditation Program focuses on developing professional management systems that will lead to reliability, consistency and predictability in the operation of the business, which in turn results in improved customer service and satisfaction. The Program addresses many of the issues that are covered in the development of a business plan but also focuses on those key elements that are part of the day-to-day function of any tourism operation.
In the Northern Territory, Tourism NT delivers the program.
Australian Tourism Accreditation Program (ATAP) Online
If you would like to register for the ATAP Online Accreditation Program, please send an email with your contact details to firstname.lastname@example.org to receive an Information Kit and your User ID and password.
An online demonstration of the Australian Tourism Accreditation Program is also available.
Tourism NT’s Accreditation Policy
Tourism NT’s Accreditation Policy encourages a greater number of tourism businesses to become accredited, thereby improving the quality of visitor experiences.
The policy went into full effect on 1 July 2011 when all tourism businesses that provide accommodation, attractions that charge an entry fee, tour, hire or transport must be accredited to Australian Tourism Accreditation Standards (or higher) to benefit from Tourism NT's marketing investment for Northern Territory as a holiday destination.