From 1 July 2010, Tourism NT will provide marketing, promotion and distribution services exclusively to tourism product/service providers who are accredited through a TAAL endorsed program.
Global PR and Media E: media.tourismnt@nt.gov.au P: +61 8 8999 6623
Tourism NT's objective is to market the NT nationally and internationally. A great way to do this is to invite media to come to the Territory, experience it for themselves, then write an article or produce a television program based on their experience. Tourism NT will financially support the visiting media to a certain degree – this is called a familiarisation, or ‘famil’.
A great way for NT operators to get exposure in the media is to offer their product to be included in media famil itineraries. This way, when the story is written, or program aired, the operator may rate a mention.
Download the Familiarisations fact sheet for full information on the famils program.
Familiarisations Fact Sheet (PDF, 349KB)