Within the Northern Territory (NT), Aboriginal tourism is a pivotal component enabling an authentic cultural experience. With Aboriginal ownership of approximately 50% of land and around 84% of the coastline in the NT, there is a wealth of opportunity to provide visitors to the NT with Aboriginal tourism experiences.
Aboriginal cultures are a significant drawcard for international and domestic visitors to the NT. Research indicates that there is a gap between the market demand for and supply of aboriginal cultural experiences in the NT, despite market perceptions that the NT is the foremost provider of Aboriginal cultural experiences in Australia.
Apart from the obvious success measures of visitor numbers and economic turnover from Aboriginal cultural tourism, there are also positive social development impacts for communities in preserving and maintaining unique cultures in a living context, to protect the future viability of the sector and to nurture its growth potential.
A new NT Aboriginal Tourism Strategic Plan will be delivered in May 2019 to guide the strategies and actions for a dedicated focus on the development of the Aboriginal tourism sector in the NT.
Interested in hearing from some local operators?
Christine Breaden, Traditional Owner and partner Peter Abbott from Karrke Aboriginal Culture Tour share some insights on their business journey, and some helpful learnings which they hope will assist other Aboriginal Organisations. Karrke is a Central Australian business which commenced in 2014. Read the full case study
Graham Kenyon, traditional owner and custodian of Limilngan-Wulna land and his wife Lynette Kenyon, owners of Pudakul Aboriginal Cultural Tours share their business learnings to assist other Aboriginal Organisations. Pudakul Aboriginal Cultural Tours is a 100% Aboriginal owned and operated family business that commenced in 2008. Read the full case study
Find out more about the Aboriginal Tourism Advisory Council
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For more information contact:
p: 08 8999 5198